Kasa Smart
Sr. Designer
E-commerce
Sketch / InVision
Styleguide
The homepage design embraced repeatable patterns and created a cascading layout with digestible content, which was necessary to communicate the Kasa Smart brand story.
As a quick and visual way to navigate through Kasa Smarts product line-up, the website's menu optimized button size with large clickable tiles for ease of use.
Product landing, detail, and pricing pages focussed on providing a clean experience that is versatile and capable of scaling with a growing product line-up.
Multi product landing page
Single product landing page
Product detail page
Kasa Smart, a subsidiary of TP-Link, is an industry leader in developing innovative home products. Officially announcing the brand, they needed a scalable e-commerce website to provide a home for its growing lineup of smart home devices.
Creating a new design system, I defined the brands, look, tone, and interactive states, delivering page layouts with system components and a style guide for client handoff.
Desktop
Mobile
Menu
Sub-page navigation
